He Gets Us?
There has been quite a buzz about the "He Gets Us" ads that have been building up and were shown during the Super Bowl. They are well done and grab your attention. I am hopeful that many people will dig into their Bibles and discover the thrill it is to know Christ and have faith in Him. You can view their ads on their website here . Charitably, there is only so much you can say in a few 1-minute advertisements. You want to make your point and get people interested in what you are trying to say. What irks me about the ads is what irks me about most advertising. It’s intentionally deceptive. Pharmaceutical commercials are notorious for this: look at the person smiling and living a normal life; look how happy this drug makes them; look how they can live as if their pre-existing condition no longer exists. What a good deal! Then, in the last five seconds the narrator speed reads a dozen negative side-effects and you are left wondering, "is this really a good deal?" Why